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7 Free Google Ads Dashboard Templates (Looker Studio)

Looker Studio has a large ecosystem of free Google Ads dashboard templates — from basic performance overviews to shopping campaign breakdowns and search term analysis. The best ones come pre-connected to Google Ads, so you can copy them to your Drive, connect your account, and have a working dashboard in under 10 minutes. Below are seven worth knowing.

1. Coupler.io — Google Ads Performance Overview

Coupler's free template covers the core Google Ads metrics: impressions, clicks, CTR, CPC, conversions, and cost. It auto-refreshes via Coupler's connector and includes campaign-level breakdowns. Good starting point for teams that want a clean overview without building from scratch. Get template →

2. Supermetrics — Google Ads Campaign Dashboard

Supermetrics' template is well-designed and includes ROAS, conversion value, and trend comparisons. Requires the Supermetrics connector (free 14-day trial, then paid). Worth it if you're already using Supermetrics for other connectors. Get template →

3. Radyant — Paid Search Performance Dashboard

Radyant's template is built specifically for search campaigns — it includes keyword-level data, quality score breakdowns, and impression share metrics that most generic templates skip. Particularly useful for agencies running search-heavy campaigns. Get template →

4. Catchr — Google Ads Overview Dashboard

Catchr's free template is lightweight and easy to customize. It uses the Catchr connector, which supports 10+ Google Ads templates and has a generous free tier. Good for smaller teams that want something functional without a heavy setup. Get template →

5. Porter Metrics — Google Ads Heatmap

Porter's standout template is a peak-hours heatmap that shows CTR and CPC performance by hour of day and day of week. Useful for identifying when your ads perform best — a common analysis that most templates don't visualize. Porter has 80+ Google Ads templates in total. Get template →

6. Dataslayer — Google Ads + GA4 Blended Dashboard

Dataslayer's template blends Google Ads spend data with GA4 sessions and conversion data, giving you a cross-channel view in one report. Useful for teams that want to see ad performance alongside on-site behavior without building the blend manually. Get template →

7. Reporting Ninja — Google Ads Client Report

Reporting Ninja's template is designed for agency client delivery — clean layout, executive summary section, and campaign performance tables. Pre-formatted for PDF export. Free to copy; Reporting Ninja connector required for live data. Get template →

How to Copy Any Template

Every Looker Studio template copy works the same way: open the template link, click "Make a copy," connect your Google Ads account when prompted, and the dashboard populates with your data. Most of the templates above use either the native Google Ads connector (free) or a third-party connector with a free tier.